Of course I know that the opposite of incremental innovation is ‘disruptive innovation’, but it’s a phrase misused for anything slightly new or improved these days.
Elon Musk and Space-X promise to develop rocket travel to anywhere on earth in less than one hour – talk about disrupting the airline industry!!
More details at The Verge: “Elon Musk proposes city-to-city travel by rocket, right here on Earth”